Shure
Move Mic 88+ Launch
Role: Sr. Art Director / Support
Project: Campaign Film / Photography / Social
Agency: Monks
To launch the MoveMic 88+, we took the product into the field—creating a campaign designed to resonate with filmmakers and creators. The story follows documentarian Emiliano Ruprah as he puts the mic to the test in Calakmul, one of the world’s most remote jungles.
By capturing the mic in real-world conditions, the work grounds its performance in authenticity—demonstrating its versatility through use, and building credibility through experience.